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SADI

Software & automation studio · Costa Rica

Scaling brands throughcustom tech solutionsand AI training.

We find what's slowing you down, build the systems that fix it, and train your team to run them. One partner for everything technical.

Who we are

SADI is a technology partner for modern brands — part creative studio, part in-house team. We go inside your operation to find what's actually costing you, then build and implement the systems that fix it: operations that scale without scaling headcount, and costs that fall because the work stopped being manual.

The problem

Three places businesses lose money.

You might have one of these or all three, and they don't arrive in order. Open the ones that sound like your week.

The customers already searching for what you sell land on a competitor, and the ones who aren't searching never hear of you at all. Meanwhile you can't say which channel returns money and which just returns activity — so spending more is a guess, not a decision.

Demand that was already there, captured by someone else.

Interest lands across WhatsApp, Instagram, email, and the site, and nothing holds it in one place. At small volume it's the message answered on Monday that was ready to buy on Saturday. At large volume it's thousands of conversations no team could ever close by hand. Either way, you already paid to get these people.

The cheapest revenue you'll ever have, left on the table.

Bookings, stock, invoices, reports, and approvals held together by spreadsheets, a group chat, and whoever remembers. The business works because specific people carry it — which makes them the bottleneck and the single point of failure. Doubling revenue means doubling the work, so scale costs more than it returns.

Hours every week, forever — and a dependency you can't insure.

These aren't stages. The analysis tells you which one is actually costing you most right now, and that's where we start.

What we do

Three ways in.

Most partnerships start with the first and grow into the others. You don't need all three — and if you only need one, that's what we'll tell you.

Strategy

AI & technology consulting

The analysis and the roadmap. We map your operation, find what's costing you, and come back with the honest answer about what's worth building — including when the answer is nothing.

  • Operational diagnosis
  • Technology roadmap
  • AI opportunity assessment
  • Build-vs-buy decisions

Execution

Build & implementation

We build it. Custom products designed for your operation, or our own tools implemented and integrated into it — websites, lead systems, internal platforms, and the intelligence layer on top.

  • Custom software & web
  • Internal operations systems
  • Automation & integrations
  • AI agents and decision systems

Academy

Training your team

We make your team AI-first. The tools, the workflows, and the judgment to use them well — so the capability compounds inside your company instead of living with us.

  • Team training on your systems
  • AI in daily workflows
  • Documentation & recordings
  • Ongoing support as you grow

How we work

One team. Analysis to autonomy.

Four stages. You can stop after any of them — most partners don't.

We get inside the operation before we touch anything.

We sit with the people doing the work and map every manual process — what it costs in hours, where information gets lost, what only one person knows. You leave with a written diagnosis and a prioritized plan that's yours whether or not you continue with us.

  • Interviews with the owner and the people doing the daily work
  • Every manual process mapped, timed, and costed
  • A written diagnosis with the problems ranked by what they're costing you
  • If the plan says don't build anything, we say that

Most agencies deliver and disappear. Stage four is why what we build is still running a year later.

Services

Everything technical, through one door.

The work itself, by category. Most partnerships use two or three of these — the analysis decides which.

Web & digital presence

Where people find you, understand what you sell, and buy or book without messaging anyone first.

  • Website & e-commerce development
  • Booking, catalog & payments
  • Google Business Profile
  • Technical SEO & site performance

Growth & acquisition

Traffic that arrives intending to buy, measured against sales rather than impressions.

  • Local & organic SEO
  • Google and Meta ads
  • Analytics & attribution
  • Landing pages and testing

Lead capture & conversion

The cheapest revenue you have: the people who already found you. Answered fast, followed up without anyone remembering.

  • AI chat assistant on web, WhatsApp & Instagram
  • Unified inbox across every channel
  • CRM & sales pipeline
  • Automated follow-up and nurture

Internal systems

The operation in one place your whole team works from, instead of spreadsheets and a group chat.

  • Custom dashboards & records
  • Scheduling, inventory & job tracking
  • Invoice, quote & document generation
  • Client and partner portals

AI agents & automation

The work done by hand twice a day — mapped, wired together, and handed back as hours.

  • Finance & invoicing automation
  • Sales and inventory reporting agents
  • Tool integrations and data sync
  • Decision systems on your own data

Training & enablement

We make your team AI-first, so the capability stays in your company instead of living with us.

  • Hands-on training on every system
  • AI in the work your team actually does
  • Documentation & recorded walkthroughs
  • Ongoing support as you grow

Selected work

Jack's · snack manufacturing · Costa Rica

The problem

Demand planning and replenishment for the country's supermarket chains ran on one analyst and a spreadsheet.

What we built

An engine that ingests raw inventory, applies the real rules, flags exceptions, and writes the order lines automatically.

The result

Identical to the manual report, line for line — then it surfaced roughly 700 weekly shortages the old rule could not see.

Raw inventory rows20,904
Active items6,535
Replenishment lines696
Stores covered122

Why us

We're not a vendor. We're your internal team.

One point of accountability

Two founders, no account managers. The person who diagnoses your business is the person who writes the code.

We teach you to run it

No black box only we understand. Your team is trained on everything we implement, and the documentation is yours.

You own your system

Your data and your system are yours, hosted in your accounts. Nothing is built somewhere we can't hand back to you.

We've built our own

We've founded and run our own companies — and we run SADI on the same systems we install for you.

Let's start by understanding the problem.

Six questions, about two minutes. You'll see what we'd build before you ever speak to us.